FoundSignal

FOUNDSIGNAL VISIBILITY REPORT

How easy is your business to find online?

See where your business shows up across Google, AI and the wider web, where you're being missed, who's showing up instead, and the actions that can strengthen your visibility.

$99 AUD one-off · No subscription · Most reports are ready within an hour.

FoundSignal Score

Example report
6.7/ 10
  • Search Visibility5.1 /10
  • AI Visibility7.7 /10
  • Digital Presence6.5 /10
  • Accuracy & Trust7.3 /10
  • Clear score
  • Real evidence
  • 3 things to fix first

Example only — Northgate Plumbing, a fictional business. Not your score. See the full example report.

The measurement

What makes up your FoundSignal Score

Four areas decide how easily customers can find and trust your business online. Each is scored out of 10 and weighted into a single number.

  • Search Visibility

    5.1

    Can customers find you in a normal Google search?

    Counts for 25% of the score.

  • AI Visibility

    7.7

    Do AI assistants mention you when customers ask who to use?

    Counts for 30% of the score.

  • Digital Presence

    6.5

    Are you present in the places customers expect to find you?

    Counts for 25% of the score.

  • Accuracy & Trust

    7.3

    Is your business information accurate and consistent?

    Counts for 20% of the score.

See the evidence behind your score

FoundSignal doesn't just give you a number. We show you what we checked, what we found, and where your business is being missed.

Every example here is taken from our worked example for a fictional Brisbane plumber.

A small-business owner and a colleague reviewing information together on a laptop and printed pages

Search Visibility — everyday searches we ran

Northgate Plumbing · Northgate, Brisbane QLD

Example report
  • “plumber northgate brisbane”

    Your website: 3rd result

    Map results: 2nd in the map results

  • “emergency plumber northgate brisbane”

    Your website: 2nd result

    Map results: 1st in the map results

  • “blocked drains northgate brisbane”

    Your website: 5th result

    Map results: 3rd in the map results

Digital Presence — where we looked for you

Found on 5 of 8 places we checked

Example report
  • Google Business ProfileFound
  • Apple MapsNot found
  • Facebook pageFound
  • hipagesNot found
  • QBCC licence registerFound

Accuracy & Trust — what didn't match

Northgate Plumbing · Northgate, Brisbane QLD

Example report
  • An old phone number appears on several other websites

    Four listings we found still show a previous number ending 8842, while your website shows a different number. When your details don't match across the web, AI can pick the wrong one — or leave you out because it isn't sure.

  • Hot water work is barely mentioned outside your own website

    Your site lists hot water installation, but almost none of the independent pages about you mention it. Assistants lean on those outside pages when deciding who to suggest.

See where you stand and what to do next

FoundSignal turns the checks into a clear picture of what's working, what's getting in the way, and the actions worth taking next.

  • Your FoundSignal Score, out of 10
  • Where you're being found
  • Where you're being missed
  • Who customers are finding instead
  • The evidence behind every finding
  • Your Top 3 priorities
  • Your full Action Plan

Your Action Plan is the part most owners use first: a prioritised, plain-English set of actions, each tied to the evidence behind it — not just a list of what's wrong.

Everything shown here is taken from our worked example for a fictional Brisbane plumber.

AI Visibility — what AI assistants said

Northgate Plumbing · Northgate, Brisbane QLD

Example report

Appeared in at least one AI assistant for 8 of 10 questions

ChatGPT4 of 10
Gemini7 of 10
  • You were named in eight of the ten questions we tested, and most strongly for emergency call-outs, burst pipes and blocked drains around Northgate, Nundah and Virginia.
  • You didn't come up at all for hot water installation or replacement, even though it's a service you offer. That's the clearest gap in this report.
  • An old phone number appears on several other websites

What to fix first

  1. 1Fix the old phone number on other websites
  2. 2Make hot water work obvious
  3. 3State your service area the same way everywhere

Baseline, improve, measure again

The point isn't the first score. It's the second one.

Your first report gives you a baseline. Work through the improvements, then run FoundSignal again using the same benchmark to see what changed.

A laptop on a desk in a bright office showing a FoundSignal visibility report

Your visibility, measured over time

Illustrative example
7.6out of 10First report
8.5out of 10Checked again later

+0.9 improvement

Run a baseline report. Make the changes. Check again later and see what actually improved. We keep the same questions and the same checks, so the two scores are genuinely comparable.

Illustrative example only — these numbers are not a real customer result.

See a FoundSignal report before you buy one

Explore the full example to see the score, evidence, visibility gaps and Action Plan you'll receive. Northgate Plumbing is a made-up Brisbane business, shown in the real report layout with every section filled in.

FAQ

Questions?

Here's what business owners usually want to know before running their first FoundSignal report.

Find out how easy your business is to find

Get your FoundSignal Visibility Report and see where you stand, where you're being missed, and what you can do next.

$99AUD one-off

No subscription · Most reports are ready within an hour.

Just enter your website. We keep working after you close the page — most reports are ready within an hour.

We check publicly available information, run everyday searches and ask AI assistants our own test questions. A report describes what we observed at the time we ran it. Improving your results cannot guarantee that any search engine or AI assistant will mention your business.